October 19 2012
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Sent from the Studio (19.10.12)

Our S.F.T.S feature can be quite an unpredictable place at times, with links ranging from the wonderful, to the downright weird. This week however, I’m sure you’ll agree that we’ve got some very useful links from the world of design and innovation. After all, it is what we’re good at.

From: Billy B.
Subject: One small innovation can make a big difference: the redesigned streetlight

From: Fabien S.
Subject: Alarm fatigue and how to combat the problem

From: James S.
Subject:  Coca Cola and Sanofi combine for ‘beauty drink’ venture

From: Susie Q.
Subject:  Government sets out ambition to drive growth and improve food security through agricultural technology

From: Billy B.
Subject:  The suitcase that follows you around autonomously, introducing Hop!

From: Fabien S.
Subject:  Reinventing the wheel, with this innovative steel tyres design

From: Susie Q.
Subject:  The top 10 health innovations of the week

#SFTS tweet us, @pddinnovation, with your favourite links of the week!

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Posted by PDD

Languages spoken: Global.
The last thing that inspired me: Design and Innovation.
My dream project: A project that makes a difference in the world.
My obsession: Develop successful, award-winning and world-first products and experiences.