At PDD we were all wowed by the artistry of the Olympics opening ceremony, and marvel at the Manet exhibition currently running at the Royal Academy of Arts – as well as admiring good product design. Hands up those of us who have chosen to buy something, not through necessity or on the basis of cold logic, but because the item exuded style and connected with us emotionally (perhaps in product terms the likes of Apple and Bang & Olufsen exploit this to best advantage)!
Image credit: Cimota, featured image credit: Bang& Olufsen
To understand more of what can be made of the interplay of artistry and industry, I recently spent time at The University of London’s Centre for Creative Collaboration near King’s Cross, run by my friend and former colleague Dr Brian Condon. Brian explained not only how C4CC (www.creativecollaboration.org.uk) had incubated 16 start-up companies, but also shared some thinking on how to use the ‘social web’ and creative processes in the development of new business ideas.
Influential British designer and Apple’s Senior Vice President of Industrial Design – Sir Jonathan Ive. Image credit: TheDonutProject
Posted by PDD
Languages spoken: Global.
The last thing that inspired me: Design and Innovation.
My dream project: A project that makes a difference in the world.
My obsession: Develop successful, award-winning and world-first products and experiences.